April 16, 2024 — Dutch roads will become safer and more connected thanks to a new partnership between Monotch and HAAS Alert, which will deliver in-car safety messages from Monotch’s TLEX-based national UDAP (Urban Data Access Platform) system to vehicles on HAAS Alert’s Safety Cloud® digital alerting platform.

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Emergency vehicle alerts expansion

HAAS Alert, a Chicago-based automotive technology developer, announced the formal launch of its Safety Cloud® platform in Europe in November last year. Safety Cloud is the largest commercially deployed digital alerting and connected vehicle service in North America, connecting millions of vehicles on the road to emergency vehicles, work zones, and other emergency and alerting assets. 

Safety Cloud enables automakers to connect consumer vehicles directly to these assets, making them capable of receiving and displaying in-vehicle EVA (Emergency Vehicle Alert) notifications (called digital alerts) through in-vehicle displays. The service is already fully deployed in North America by Stellantis, delivering digital alerts to millions of vehicles on the road, including 2018-and-newer Jeep®, Dodge, RAM, and Chrysler vehicles.

Through the newly announced partnership between HAAS Alert and Monotch, information in Monotch’s UDAP system will now be shared with Safety Cloud, enhancing the service with real-time data from the Dutch digital mobility platform that serves as a national ecosystem of digital infrastructure, agencies, and road users where billions of status and safety messages are exchanged daily.

While EVA messages in the Netherlands have been in place since July 2022, this new integration will make it possible for vehicle owners to receive these alerts directly in their dashboards or centerstack displays without needing a third-party application.

Integrating Safety Cloud in the TLEX-based production systems also enables federation into neighboring jurisdictions. For clients who wish to do so, HAAS Alert may benefit from real-time information in other northern European countries. This integration also addresses cross-regional differences while minimizing integration and effort.

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Expanding the mobility ecosystem

“HAAS Alert’s vision is a connected, collision-free world, and this partnership between HAAS Alert and Monotch absolutely brings us closer to achieving that vision,” explains Jeremy Agulnek, Senior Vice President for HAAS Alert.

Menno Malta, CEO and Founder at Monotch, added, “Expanding the smart mobility ecosystem in Europe leverages interoperability and benefits ecosystem members. With the connection of Safety Cloud into the ecosystem, we are accelerating the value that HAAS Alert’s Safety Cloud platform brings to European transportation.”

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Real-time bi-directional mobility data exchange

In the Netherlands, there is already a large group of users and suppliers of mobility data to the central platform used in the Netherlands, UDAP (Urban Data Access Platform). Governments, road authorities, suppliers of roadside equipment, service providers, car OEMs, and more are connected to this system, either directly or through third parties to exchange data. This data can be exchanged in real-time and bi-directional via UDAP, based on Monotch’s TLEX® platform.

More than 25% of Dutch road users now have real-time information available while they are on the road.

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About HAAS Alert

HAAS Alert’s mission is to build lifesaving mobility solutions to make vehicles and roads safer and smarter. Our vision is a connected, collision-free world where everyone gets home safely. HAAS Alert makes roads and communities safer by delivering digital alerts from emergency response, municipal and private fleets, work zones, and connected infrastructure to nearby drivers and vehicles through its cloud-based safety platform (Safety Cloud®).

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About Monotch

Founded in 2015, Monotch is rapidly expanding as an international leader in the smart mobility market. As the cornerstone of smart mobility, we provide the foundational platform for digital infrastructure and connected mobility through our Traffic Live Exchange Platform (TLEX®). 

We implement our solutions worldwide, ensuring they seamlessly integrate into existing traffic systems to enable real-time data exchange and interoperability. Committed to innovation, Monotch develops secure, efficient, and sustainable solutions that not only support but actively drive the future of smart mobility across the globe.